General Manager – DTH Media Co.

DTH Media Co.
Published
March 15, 2021
Location
Chapel Hill, North Carolina
Category
Job Type

Description

Description:

The Daily Tar Heel seeks its next great professional leader. The General Manager of DTH Media Corp. oversees the business operations of the company, working hand in hand with the organization’s student leaders to manage the day-to-day operations of the DTH while steering the organization to a sustainable future.

The Daily Tar Heel has covered the UNC-Chapel Hill community for 128 years, training students and serving as a model for journalism excellence and independent college media sustainability. DTH Media Corp. is a 501c3 nonprofit that has evolved from a newspaper to a modern media organization, still producing a print product but also covering news every day through its digital and social channels.

The DTH spent the last few years transforming the way it makes money, moving from dependence on print advertising revenue to a mix of print and digital advertising, public support, and revenue from its 1893 Brand Studio, a marketing services agency. The Brand Studio, like every part of the DTH, is led by and staffed by students. The GM manages professional staff to help guide and support the students, but ultimately allow them to make decisions.

As such, the GM is asked to do many different things, including but not limited to:

  • Determining Strategy: Plan for the long-term success of the DTH in a way that promotes its core mission, and communicate it to key stakeholder groups
  • Executing Operations: It’s not enough to have a vision. The GM must carry it out and set priorities, setting a budget and managing cash flow, running the office day to day, and supervising four professional staff members. That also includes project management, shepherding news and revenue products from ideas to reality
  • Guiding Students: Mentor student journalists, ad sales reps and creatives. Students should feel the GM is their biggest fan but someone who will tell them when they fall short
  • Building Community: Form new relationships and nurture existing ones with our alumni, important stakeholders in our community and other leaders in student media. The GM plans events, attends conferences and community events and represents DTH Media Co. in the public sphere
  • Leading Media: The DTH is a national leader in student media, and the GM provides continuity in leadership from year to year, while staying on top of industry trends and applying those lessons to the DTH
  • Raising Money: Fundraising, including grant writing, has been a major growth area for the DTH, and the GM needs to maintain the annual campaigns while leading the next stage of development

Qualifications:
The ideal candidate would have at least five years of experience in media, including time managing people. Experience in student media, whether that’s working for your college’s newspaper or as an adviser, is strongly preferred, particularly if that student media is The Daily Tar Heel. While this experience is preferred, we welcome a diversity of backgrounds, so please tell us in your application how your experience can apply to this role at the DTH.

We’re looking for a person who can get to work right away in our Franklin Street office in Chapel Hill, N.C. We will accept applications until March 31st, but will begin interviewing candidates immediately. So don’t put it off.

Application:

Interested applicants can apply and view the posting here.

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